OWC Gets the Show on the Road with Grit Daily House and Jam in the Van in Austin, Despite SXSW Cancellation

Will feature its latest lineup of products for creators at PinkLion Party & Showcase 2020 at Grit Daily House and Jam in the Van

Mar 12, 2020 | WOODSTOCK, IL


OWC®; a leading zero emissions Mac and PC technology company and one of the world's most respected providers of hard drives, SSDs, Mac & PC docking solutions and performance upgrade kits, today announced it will be participating during Hardware Day and the PinkLion Party & Showcase at Grit Daily House on Tuesday, March 17. The company will be giving away daily prizes, participating in panel discussions and showcasing its latest products for film, media and music creators. OWC will also be hanging out at Jam in the Van as one of its sponsors, which runs March 18-22.

Hardware Day PinkLion Party & Showcase at Grit Daily House

OWC will feature its lineup of tech products at Hardware Day and PinkLion Party & Showcase on Tuesday, March 17 from 11 a.m. -10 p.m. at Grit Daily House. The day and night event features panels and presentations and offers consumer technology brands a unique opportunity to showcase their products to the press and influencers in a true home environment. The event represents the first partnership with the Grit Daily, the “champion of live journalism.” Grit Daily is a top source for coverage on Millennial and Gen Z brands – from fashion, tech, influencers, entrepreneurship, and life. OWC’s President, Jen Soulé, will also be participating in a fireside chat at Grit Daily House on Sustainability in the Consumer Tech Industry on Tuesday, March 17 at 11:30 a.m.

Jam in the Van

OWC puts the pedal to the metal with Jam in the Van, a solar powered mobile recording studio and YouTube Channel, to provide bands with an opportunity to win an ultimate product package, which will include OWC’s latest tech offerings for music creators. Jam in the Van will be onsite in Austin from March 18 – 22 at Cosmic Coffee & Beer Garden. The Jam in the Van team has filmed over 1,000 bands in remote locations across the United States. With new sessions every day of the week, Jam in the Van is a leading tastemaker when it comes to music discovery and is set to change the way the world discovers music.

Want to attend?

You can register to join OWC at Grit Daily House at:

Location: The Grit Daily House – 206 San Marcos St. Austin, TX, 78702

Jam in the Van

Location: Cosmic Coffee & Beer Garden - 121 Pickle Rd, Austin, TX 78704

Vote now for the competing bands, the winner will be announced on Saturday, March 14:

About Grit Daily

Grit Daily is the top source of news coverage on brands in fashion, tech, innovation, influencers, entrepreneurship, and social media. Based in New York City our team is global and brings with it over 400 years of combined reporting experience. Its team hails from ABC, CBS, CNN, Entrepreneur, Forbes, Fast Company, Pop Sugar, SF Chronicle, VentureBeat, Verge, Vice, and Vox.


About OWC

Other World Computing (OWC), founded in 1988, is dedicated to helping Mac and PC enthusiasts do more and reach higher. We believe in sustainability – OWC solutions are genuinely built to last, go the distance, and enable users to maximize the technology investment they have already made. OWC's operation provides leadership in business sustainability, with its headquarters among the first in the world awarded LEED Platinum certification. OWC features an award-winning technical support team and an unparalleled library of step-by-step DIY and informational videos. From the home desktop to the enterprise rack, the corporate backup to secure medical data, the recording studio to the motion picture set, and beyond, there should be no compromise. That is why OWC is here.

Follow OWC

  1. facebook
  2. instagram
  3. youtube
  4. twitter

Company Contact

Nathan Papadopulos