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OWC Announces Industry's First 16GB RAM Upgrade For Latest Apple MacBook Pro Models

OWC DDR3 1333MHz 8GB module solutions are fully MaxRAM Lab tested and certified, offer up to double the maximum factory installed memory

Mar 9, 2011 | Woodstock, IL

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Other World Computing (OWC®) http://www.macsales.com, a leading zero emissions Mac® and PC technology company, announced today through its in-house MaxRAM testing lab the immediate availability of high performance OWC PC3-10600 DDR3 1333MHz 8GB memory modules that provide 12GB and 16GB memory configurations for the new 2011 MacBook® Pro models. Now, with these OWC Upgrades, new MacBook Pro model owners can add up to twice the factory maximum installed memory.

OWC Memory Upgrades Offer More Configuration Options:

  • OWC 4GB DDR3 1333MHz Memory Module - $59.99 (or $46.99 after OWC offered factory memory trade-in rebate.) Replaces an existing 2GB module for 6GB of total memory.
    Not available as factory memory upgrade option.
  • OWC 8GB DDR3 1333MHz Memory Upgrade Kit (2 x 4GB) - $112.99 (or $86.99 after OWC offered factory memory trade-in rebate.) Replaces both existing 2GB modules for 8GB of total memory. Up to $113 less vs. factory 8GB option.
  • OWC 12GB DDR3 1333MHz Memory Upgrade Kit (8GB + 4GB) - $879.99 (or $853.99 after OWC offered factory memory trade-in rebate.) Replaces both existing 2GB modules for 12GB of total memory. Not available as factory memory upgrade option.
  • OWC 16GB DDR3 1333MHz Memory Upgrade Kit (2 x 8GB) - $1599.99 (or $1573.99 after OWC offered factory memory trade-in rebate.) Replaces both existing 2GB modules for 16GB of total memory. Not available as factory memory upgrade option.

    OWC Memory upgrades for the 2011 MacBook Pro are available for immediate ordering at: http://eshop.macsales.com/shop/memory/Apple_MacBook_MacBook_Pro/Upgrade/DDR3_1333MHz_SDRAM



Full product and ordering information for OWC Memory, internal drive upgrades up to 1.0TB, optical bay Hard Drive/SSD Kits, and other accessories for all Mac laptops, including the new 2011 models, is available at: http://eshop.macsales.com/shop/memory/Apple_MacBook_MacBook_Pro/Upgrade

OWC MaxRAM Lab Confirms 16GB Performance And Compatibility
By maintaining its own lab (http://eshop.macsales.com/memory/OWC_Test_Lab) of nearly every Apple® Mac model ever made, including all of the latest 2011 MacBook Pro models, OWC continues its reputation as a leading independent memory upgrade provider for Macintosh® computers with kits that offer maximum capacity, configurations and savings. Like all its memory upgrades, OWC Memory Upgrade Kits for 2011 MacBook Pro are engineered with premium quality components and are fully tested and certified to meet, if not surpass, all Apple memory design and compatibility specifications. To see all the OWC MaxRAM configurations that exceed Apple's officially supported maximums, visit: http://eshop.macsales.com/memory/maxram

Notebook Performance That Rivals Desktops
“A wide range of testing – by both internal and leading external performance sites - is in progress on our first to market 12GB and 16GB OWC ‘MaxRAM’ memory options for the 2011 MacBook Pro,” said Larry O’Connor, Founder and CEO, Other World Computing. “Our initial confirmed results, using the same ‘diglloydMedium’ CS5 testing parameters employed by macperformanceguide.com, reveals a nearly 50% performance improvement with 16GB of RAM installed vs. the factory maximum of 8GB. This upgrade truly lets owners of the latest MacBook Pro models unleash the power of their machine with performance approaching that only previously available in Apple desktop and tower models.”

To view the testing parameters OWC used in its initial 8GB module performance testing, visit http://macperformanceguide.com/Reviews-MacBookProFeb2011-Photoshop.html

OWC - The Trusted Name in Mac Memory
OWC memory upgrades are available from 16MB to 96GB for nearly every current and past Apple notebook and desktop computer manufactured during the past twenty three years. By maintaining an active state-of-the-art test lab (http://eshop.macsales.com/memory/OWC_Test_Lab) OWC ensures its memory upgrades offer the highest product quality and reliability and backs them with a Lifetime Advance Replacement Warranty and Money Back Guarantee.

OWC’s independent memory benchmarks testing on a wide variety of Mac computers consistently demonstrates that having more memory provides higher real-world performance. OWC memory performance gains are even more apparent when using memory intensive applications, such as audio/video, photo, 3D modeling, and other applications, where OWC memory upgrades offer the best performance for the investment.

The full line of OWC Memory for Apple Macintosh desktop, towers, and laptops, as well as a compatibility guide for the correct upgrades for each specific Apple model, can be found online at http://eshop.macsales.com/shop/apple/memory/.

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About OWC

Other World Computing (OWC), founded in 1988, is dedicated to helping Mac and PC enthusiasts do more and reach higher. We believe in sustainability – OWC solutions are genuinely built to last, go the distance, and enable users to maximize the technology investment they have already made. OWC's operation provides leadership in business sustainability, with its headquarters among the first in the world awarded LEED Platinum certification. OWC features an award-winning technical support team and an unparalleled library of step-by-step DIY and informational videos. From the home desktop to the enterprise rack, the corporate backup to secure medical data, the recording studio to the motion picture set, and beyond, there should be no compromise. That is why OWC is here.

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Company Contact

Derrick Stembridge


(815) 502-5628


dStembridge@owc.com