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OWC Announces Aura SSD as Industry's First SSD Upgrade for the 2013 Mac Pro And Availability for Pre-Order

Custom-engineered DIY Solution with 1TB and 2TB Capacities Delivers Up to 8x the Capacity of Factory Shipping Models

Dec 9, 2014 | Woodstock, IL

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Other World Computing (OWC), a leading zero emissions Mac and PC technology company, today announced new 1TB and 2TB Aura SSD upgrades for the 2013 Mac Pro. With the announcement, OWC becomes the first to offer an easy, cost-effective DIY solution for upgrading the capacity of the 2013 Mac Pro. Custom engineered specifically for the 2013 Mac Pro and fully tested for compatibility, speed and reliability, the new Aura SSD for Mac Pro delivers the capacity and performance Mac Pro users need for high-speed production workflows in audio, film, photo, and graphics.

OWC Aura SSD upgrades for the 2013 Mac Pro are available for pre-order starting at $899 for the 1TB model and $1449 for the 2TB model. The kits come with all of the tools necessary for a simplified DIY upgrade, including a comprehensive step-by-step installation video and 24/7 award-winning, U.S.-based technical support.

Since the first Mac Pro in 2006, OWC has been a leading provider of award-winning computer upgrades and enhancement products for every Mac Pro model Apple has introduced. Building on this experience, OWC's new Aura SSDs for Mac Pro 2013 feature:

  • Industry leading controller technologies for enhanced reliability
  • Engineered for Mac - no extra software or hacks needed
  • Designed and assembled in the USA
  • Transfer speeds up to 730 MB/s
  • 3-year limited warranty

Bonus: Use your original SSD as a portable USB 3.0 drive
Included with the Aura SSD for Mac Pro kit, your original Mac Pro factory-installed SSD can be repurposed in OWC's sleek, award-winning Envoy Pro external enclosure to create a new, blazing-fast external USB 3.0 drive.

"Upgrading with an Aura SSD provides Mac Pro users the option to get the additional capacity they need now, rather than waiting for the next upgrade cycle," said Larry O'Connor, Founder and CEO, OWC. "The solid performance and increased capacity means an enhanced experience for professional workflows."

Pricing and Pre-Sale Offer for the New OWC Aura SSD for 2013 Mac Pro:

1.0TB Aura SSD$899
2.0TB Aura SSD$1479


The OWC Aura SSD for Mac Pro is now available for pre-orders with an estimated ship date of 2 to 3 weeks.

Learn more and order the OWC Aura SSD for Mac Pro today:
https://eshop.macsales.com/preorder/OWC-Aura-SSD-for-Mac-Pro/

Visit the OWC Mac Selection Guide where you can easily find an OWC SSD for nearly every Apple Mac model.

OWC's Industry Awards Include:
Inc. 5,000 "Fastest Growing Privately Owned Companies in America" list honoree 2007-2013
Reseller Ratings Elite Member 2009-2014
Better Business Bureau Top Rating of A+ 2010-2014
About.com Readers' Choice Award winner for best Mac Peripheral Reseller
Business Intelligence Group 2013 Green Tech Company of the Year
American Business Awards "Stevie" Gold (2012) and Silver (2014)
2015 CES Innovations Honoree for OWC ThunderBay 4 External Storage Solution

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About OWC

Other World Computing (OWC), founded in 1988, is dedicated to helping Mac and PC enthusiasts do more and reach higher. We believe in sustainability – OWC solutions are genuinely built to last, go the distance, and enable users to maximize the technology investment they have already made. OWC's operation provides leadership in business sustainability, with its headquarters among the first in the world awarded LEED Platinum certification. OWC features an award-winning technical support team and an unparalleled library of step-by-step DIY and informational videos. From the home desktop to the enterprise rack, the corporate backup to secure medical data, the recording studio to the motion picture set, and beyond, there should be no compromise. That is why OWC is here.

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Company Contact

Derrick Stembridge


(815) 502-5628


dStembridge@owc.com