OWC Accelsior PCI Express Solid State Drive Wins Gold Stevie Award at 2012 American Business Awards

Industry's First Fully Macintosh and PC Supported and Bootable PCIe SSD Awarded Highest Honors for New Computer Hardware Product of the Year at 10th Annual ABA Awards

Sep 19, 2012 | Woodstock, IL


Other World Computing (OWC®), a leading zero emissions Mac® and PC technology company today announced that the OWC Mercury Accelsior™ PCI Express SSD won a Gold Stevie - the highest honor awarded - in the "New Product or Service of the Year - Computer Hardware" category at the 2012 American Business AwardsSM awards ceremony held in San Francisco September 17. First announced at the 2012 Consumer Electronics Show as the industry's first fully Macintosh and PC supported and bootable PCIe SSD, the Mercury Accelsior offers nearly 3x the performance vs. a SSD in a SATA 2.0 3Gb/s drive bay with well beyond even 6Gb/s speeds of up to 780MB/s.

Named Best In Category By Industry Professionals
More than 3,000 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories, including the New Product or Service of the Year – Computer Hardware category. More than 150 members of 10 specialized judging committees determined the Stevie Award placements from among the finalists during final judging. Other 2012 Stevie Award winners included Hewlett-Packard, Sprint, and the Ford Motor Company.

"We are very flattered to have Accelsior recognized by business luminaries as the best new computer hardware product for 2012," said Larry O'Connor, Founder and CEO, Other World Computing. "Developing first-of-their-kind products for maximum benefit from technology investment is the true reward we seek. Winning accolades for our mission is affirmation we're achieving our commitment."

"We're delighted to recognize so many innovative companies, new products, technical achievements, and technology executives in the ABA's new product and tech awards categories," said Michael Gallagher, president and founder of the Stevie Awards. "It's gratifying and inspiring to have received so many remarkable entries for this year's competition."

Like The Oscars for Corporate America
The American Business Award program, created in 2002 and nicknamed "The Stevies", is the only business awards program in the United States that honors and generates public recognition of corporate and executive achievements worldwide. The Stevie Award trophy is often called "the business Oscar", because it is hand-cast and finished in 24-karat gold by the same company that creates the Oscar. The name "Stevie" is taken from the name Stephen, derived from Greek term for "crowned". Past American Business Award winners have include Apple, Oracle, Hilton Hotels, and AT&T.

Independent Performance Expert Review Proven
In addition to its Stevie Award, the Mercury Accelsior has garnered high praise from performance testing experts, including The MacPerformance Guide which said it offers "…a solution for the ultimate in performance in your Mac Pro or PC, without using up any drive bays"; BareFeats who called it "A Mac Pro 'hot-rodding' option"; and The SSD Review which awarded Acceslsior its Innovation Award.

For more information on the OWC Mercury Accelsior PCIe SSD, including reseller inquires, visit:

For more information on the complete OWC Mercury SSD line, visit:

For more information on the OWC catalog of over 2,900 performance upgrades and accessories, or for reseller inquires, visit:


About OWC

Other World Computing (OWC), founded in 1988, is dedicated to helping Mac and PC enthusiasts do more and reach higher. We believe in sustainability – OWC solutions are genuinely built to last, go the distance, and enable users to maximize the technology investment they have already made. OWC's operation provides leadership in business sustainability, with its headquarters among the first in the world awarded LEED Platinum certification. OWC features an award-winning technical support team and an unparalleled library of step-by-step DIY and informational videos. From the home desktop to the enterprise rack, the corporate backup to secure medical data, the recording studio to the motion picture set, and beyond, there should be no compromise. That is why OWC is here.

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Company Contact

Matt Burkey