back
News

Press

New OWC Mercury Aura Pro Express 6G 480GB SSD Offers Up to 3x Faster Performance and 8x More Storage Capacity for Apple MacBook Air

Industry's Only Performance Upgrade and Aftermarket Solid State Drive for MacBook Air Unlocks Latest MacBook Air's Faster Processor and SATA 3.0 (6Gb/s) Capabilities

Jan 26, 2012 | San Francisco, CA

owc-logo-blue

Other World Computing (OWC®) http://www.macsales.com, a leading zero emissions Mac® and PC technology company, confirmed at Macworld today its OWC Mercury Aura™ Pro Express 6G SSD is now available in a 480GB model size for the latest Apple® MacBook® Air 11.1" and 13.3"models which incorporate 6G (6Gb/s) data rate capabilities. The new Mercury Aura Pro Express 480GB model combines award-winning SandForce® technologies and Tier 1/Grade A Toggle Synchronous NAND to deliver data rates up to 3x faster than factory 3G (3Gb/s) options and up to 8x the storage capacity of the factory’s base 64GB SSD model. The new, built-in-the-USA Mercury Aura Pro Express SSD and other OWC Mercury SSDs will be shown in Other World Computing’s booth #513, Moscone Centerl, at Macworld held in San Francisco this week.

Only Performance Upgrade Available for MacBook Air
Joining two previously released Mercury Aura Pro Express 6G capacity models—120GB and 240GB—the new 6Gb/s SATA Revision 3.0 480GB model continues OWC’s position as the only alternative to factory SSD options for the MacBook Air models. 3G speed Mercury SSDs from OWC are also available in capacities up to 480GB. OWC offers an easy online guide to assist consumers in selecting the correct Mercury Aura Pro Express SSD for any of Apple’s MacBook Air models from 2008 to current.

OWC 6G SSD Unlocks MacBook Air Performance Potential
The Mercury Aura Pro Express 6G offers the latest MacBook Air owners a cost-effective SSD upgrade path that delivers higher performance, functionality, and reliability over the factory installed SSD. Because the Mercury Aura Pro Express 6G SSD is SATA Revision 3.0 (6Gb/s) compatible, it can take advantage of the MacBook Air’s faster processors and built-in 6Gb/s SATA data bus to deliver peak, sustained data rates over 500MB/s, versus the factory installed SSDs, which are limited by SATA Revision 2.0 (3Gb/s) capability.

No Slow-down with Repeated Use
While ordinary SSDs initially offer fast read/write performance; they experience significant write speed degradation over repeated usage. Independent simulation tests conducted by leading drive performance experts like MacPerformanceGuide confirm OWC Mercury SSD’s ultra-efficient Block Management & Wear Leveling technologies are able to eliminate virtually any reduction in data transfer speeds over heavy, long-term usage without dependency on less-than-effective OS TRIM management.

“Our initial 120GB and 240GB 6G models were wildly successful as they enabled current model MacBook Air owners to experience the true capabilities of their machine,” said Larry O’Connor, Founder and CEO, Other World Computing. “However, we continually received requests to duplicate the 480GB capacity offered in our 3G SSD line for the MacBook Air. Our new 6G 480GB model truly enables owners of 6G capable MacBook Air machines to have the best of both worlds: highest capacity and highest performance versus factory options.”

Pricing, Availability
Compatible with current 11.1" and 13.3" MacBook Air models, the Mercury Aura Pro Express 6G 480GB model has a MSRP of $1,149.00 and is available from OWC. All Mercury Aura Pro Express 6G models include 7 percent over provisioning, Toggle Synchronous NAND, and a three-year warranty. For more information on the OWC Mercury Aura Pro Express 6G SSD for the MacBook Air line, including reseller inquires, visit: http://eshop.macsales.com/shop/SSD/OWC/Aura_Pro_Express

Industry’s Most Comprehensive SSD Line for Macs and PCs
The new Mercury Aura Pro Express 6G 480GB model joins OWC’s existing line of performance-leading, world record-breaking 3G (3Gb/s) and 6G (6Gb/s) Mercury SSDs. Available for nearly every Mac and PC produced over the past decade in capacities from 30GB to 480GB, prices start at $54.99. For more information on the complete OWC Mercury SSD line, including expert benchmark reviews, visit: http://eshop.macsales.com/shop/SSD/OWC/. For more information on the OWC catalog of over 2,900 performance upgrades and accessories, or for reseller inquires, visit: http://eshop.macsales.com/

owc-logo-blue

About OWC

Other World Computing (OWC), founded in 1988, is dedicated to helping Mac and PC enthusiasts do more and reach higher. We believe in sustainability – OWC solutions are genuinely built to last, go the distance, and enable users to maximize the technology investment they have already made. OWC's operation provides leadership in business sustainability, with its headquarters among the first in the world awarded LEED Platinum certification. OWC features an award-winning technical support team and an unparalleled library of step-by-step DIY and informational videos. From the home desktop to the enterprise rack, the corporate backup to secure medical data, the recording studio to the motion picture set, and beyond, there should be no compromise. That is why OWC is here.

Follow OWC

facebook instagram youtube twitter

Company Contact

Derrick Stembridge


(815) 502-5628


dStembridge@owc.com